This is nothing new, but after watching the trailer for the new Will Ferrell dramedy Stranger Than Fiction, I noticed that Britt Daniel of Spoon scored the film. The STF folks didn't just co-opt "The Way We Get By" and "I Turn My Camera On" because Spoon has become a go-to band for eclectic movie commercials and, of all things, football game montages... they did it because they had an in! But the manner of a worldwide increase in Spoon is irrelevant... the increase itself is what's important.
In that vein, the world is likely to make a quantum leap forward in the coming year, according to Pitchfork, due to the release of a Daniel solo album and the next Spoon album. Nice.